Advertising Campaign

A launch campaign created for TOD, a new global entertainment streaming platform that allows you to watch all your favorite shows, movies, and sports anywhere and anytime.

The creative art direction created needed to highlight the content variety and convenience, but at the same time adhere to the var out rules and limitations around copyrights, which does not allow artworks to mix and blend content from different companies.

The solution was to smartly highlight the various screens and devices you can use to enjoy the content while also using them to separate the content or genres. Ticking 2 boxes at once.